MainIdea
Whenyou'reinbusiness,you'vegottokeepinnovatingyourwayforwardallthetime.Thedistinctionbetweeninnovationandwhatyoudeliverdaytodaymeltsaway.Businessinthetwenty-firstcenturymustberesponsiveandcreativeoryouwon'tkeepmovingahead.Smallercompaniestendtounderstandtheneedforinnovationalittlebetterbecausetheycanmakechangesquickly,whereasforlargerenterprises,innovationtakessomechangesinsystemsandinfrastructure.Butregardlessofthechallenges,innovationisvital.